An Overview Of The Strategy Process

The development of the strategy was informed by significant work undertaken by business, community, Council and State government.

The process included an analysis of the current social, physical and economic infrastructure of the city to identify the issues that were currently affecting it. This was centered on the following seven key strategic themes:

• accessibility networks
• social networks and community services
• physical environment
• physical infrastructure
• housing strategies
• economic performance
• centre structure and principles.

Analysis of the strategic themes was developed in consultation with key technical and stakeholder perspectives and summarised in briefing papers, to inform an intensive and interactive six day Enquiry by Design workshop involving a range of stakeholder and community participants.

Outcomes of the analysis and workshop informed action plans and the identification of a minimum of 10 potential priority projects to deliver the emerging Strategy. These catalyst projects were tested with stakeholders and through the development of detailed business cases, will support the implementation of economic, social, planning and regional outcomes. The catalyst projects are be a mix of commercial, residential, recreational and community facilities development and include the Ipswich Centre Masterplan, Public Art Strategy, Streetscape Strategy, and Streetscape Design Manual.

The development of the strategy has taken approximately twelve months and provides short, medium and long term visions and action plans. It has run over the following phases: